--- title: 13 Numbers Cost vs Benefits description: Explore the advantages of 13 numbers for your business, from their memorability to the image they project, and determine if the cost is justified. image: https://www.business1300.com.au/hubfs/AI-Generated%20Media/Images/Modern%20Office%20with%20Minimalist%20Design%20and%20Tech%20Elements.png --- [![B1300 Colour LOGO_1](https://www.business1300.com.au/hubfs/B1300%20Colour%20LOGO_1.svg "B1300 Colour LOGO_1")](https://www.business1300.com.au) [![B1300 Colour LOGO_1](https://www.business1300.com.au/hubfs/B1300%20Colour%20LOGO_1.svg "B1300 Colour LOGO_1")](https://www.business1300.com.au) - Services ### Products and Services **[Inbound Numbers](https://www.business1300.com.au/13-numbers-1300-numbers-1800-numbers-australia)** [1300 Numbers](https://www.business1300.com.au/1300-numbers) [1800 Numbers](https://www.business1300.com.au/1800-numbers) [13 Numbers](https://www.business1300.com.au/13-numbers) [Smart Numbers](https://www.business1300.com.au/smart-numbers) [Local Numbers](https://www.business1300.com.au/local-inbound-numbers) [Global Numbers](https://www.business1300.com.au/international-toll-free-numbers) [Postcode Prompting](https://www.business1300.com.au/postcode-prompter) [Inbound Call Tracking](https://www.business1300.com.au/phone-call-tracking) [AI Call Intelligence](https://www.business1300.com.au/ai-call-sentiments) **[Phone Answering](https://www.business1300.com.au/telephone-answering-services)** [24/7 Answering](https://www.business1300.com.au/call-answering-messaging-services) [Team Answering](https://www.business1300.com.au/business-answering-service-telephone-message-service) [Virtual Receptionist](https://www.business1300.com.au/virtual-receptionist) [Short Term Answering](https://www.business1300.com.au/casual-receptionist-short-term-telephone-answering-service) [1300 Answering Bundle](https://www.business1300.com.au/virtual-phone-numbers) [Virtual Assistant](https://www.business1300.com.au/virtual-assistant-australia) [On Call Escalation](https://www.business1300.com.au/on-call-escalation-management) **[Virtual Offices](https://www.business1300.com.au/virtual-office-business-address)** [Melbourne](https://www.business1300.com.au/virtual-office-melbourne) [Sydney](https://www.business1300.com.au/virtual-office-sydney) [Brisbane](https://www.business1300.com.au/virtual-office-brisbane) [Adelaide](https://www.business1300.com.au/virtual-office-adelaide) **Business Phones** [SoftPhone PBX](https://www.business1300.com.au/ucom-softphone) [Virtual Fax](https://www.business1300.com.au/virtual-fax) **Business Services** [SMS Messaging Service](https://www.business1300.com.au/sms-marketing-australia) [Professional Voice Recordings](https://www.business1300.com.au/on-hold-phone-messages) --- Get in touch with our team on **1300 00 1300** and we'll help you create the perfect solution for your business. - 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Both deliver the same functionality and can be set up in exactly the same way. But there is a significant difference in cost and you would have to weigh up the pros and cons of getting a [13 number](https://www.business1300.com.au/13-numbers) before going ahead. ## Difference Between 13 and 1300/1800 Numbers There are **essentially 2 differences between the prefixes**. The number of digits; 13 numbers are only 6 digits long and 1300/1800 numbers are 10 digits long; and the monthly cost. 13 numbers attract an **ACMA Government Fee** of $595 per month. The same numbering fee for 1300 and 1800 numbers is only $1 p.a. and is usually absorbed by the carrier. The additional ACMA charge is a significant addition to the [cost of the 13 number](https://www.business1300.com.au/13-numbers). So what benefits can justify such an expense? ## They Are Short and Easy to Remember Being only 6 digits long, 13 numbers are a lot more memorable, especially if they have an easy to remember pattern or used as a [word number](https://www.business1300.com.au/13-1300-1800-phone-words). After all, **remembering a 6 digit number is a lot easier than a 10 digit number**. For companies that advertise through radio, TV or display advertising, using a high recall number can make a significant difference to the success of the advertising campaign. Given that these campaigns often cost many thousands of dollars, an additional monthly fee of $695 is well and truly justified. ## They Make You Look 'BIG' 13 numbers deliver an image that is often associated with big business. They **project an image of a truly national business**, a company that is a serious player in the market place. For a company that competes with those businesses it may be important to project such an image. If that’s the case, then the fee of $595 per month is a relatively small price to pay. ## Before Choosing the Number ### Ask Yourself These Questions Will my company be marketing through mass media like radio, TV or display advertising? Will having an easy to remember, short number be of benefit? Does my company need to project an image of a truly national business? Are you competing against large companies? Can I justify the additional $595 per month on top of the 13 number cost? Will the number generate the additional revenue through an increase in marketing response rates and a boost in business presence? If the answer is **‘yes’** to one or more of those questions, then you should seriously consider getting a 13 number for your business. 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